| 10 Products | Nov 2024 | Nov 2025 | Change |
| Pure Via Stevia Leaf Sweet Granules Zero Sweetener (250g) | £4.99 | £5.49 | + £0.50 10% increase |
| | £4.60 | £4.60 | £0.00 No change |
| | £4.35 | £4.35 | £0.00 No change |
| | £4.59 | £4.59 | £0.00 No change |
| | £3.63 | £4.90 | + £1.27 7.5% increase |
| | £3.06 | £4.75 | + £1.69 14.6% increase |
| | £9.73 | £9.73 | £0.00 10% increase |
| Pure Via Keto Sweetener Granules (250g) | £3.38 | £3.40 | + £0.02 0.6% increase |
| | £3.35 | £3.35 | £0.00 No change |
| | £3.35 | £3.35 | £0.00 No change |
| | £3.35 | £3.35 | £0.00 No change |
| | £3.50 | £3.50 | £0.00 No change |
| | £3.35 | £3.45 | + £0.10 0.6% increase |
| Pure Via 100% Xylitol Plant Based (225g) | £3.05 | £3.08 | + £0.03 1% increase |
| | £3.00 | £3.00 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £3.15 | £3.25 | + £0.10 1% increase |
| Pure Via Bakers Secret Soft Brown Sugar Alternative (300g) | £5.00 | £5.00 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| Pure Via Baker's Secret Icing Sugar Alternative (220g) | £4.00 | £4.00 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| Pure Via Stevia Leaf Zero Calories Sweetener Value Pack (370g) | £5.35 | £4.75 | - £0.60 -11.2% decrease |
| | £5.29 | £5.29 | £0.00 No change |
| | £5.40 | £4.20 | - £1.20 -11.2% decrease |
| Pure Via Demerara Sugar Free Alternative (200g) | £3.60 | £3.20 | - £0.40 -11.1% decrease |
| | £3.60 | £3.60 | £0.00 No change |
| | £3.60 | £2.80 | - £0.80 -11.1% decrease |
| Pure Via 100% Erythritol (900g) | £10.00 | £10.00 | £0.00 No change |
| | £10.00 | £10.00 | £0.00 No change |
| Pure Via 100% Xylitol Plant Based (900g) | £10.00 | £10.00 | £0.00 No change |
| | £10.00 | £10.00 | £0.00 No change |
| Pure Via Stevia Value Pack () | £5.29 | £4.50 | - £0.79 -14.9% decrease |
| | £5.29 | £4.50 | - £0.79 -14.9% decrease |
