| 28 Products | Feb 2025 | Feb 2026 | Change |
| Sensodyne Daily Care Gentle Whitening Toothpaste (75ml) | £3.06 | £2.98 | - £0.08 -2.6% decrease |
| | £2.49 | £2.55 | + £0.06 2.4% increase |
| | £5.35 | £4.90 | - £0.45 -4.8% decrease |
| | £2.50 | £2.23 | - £0.27 -6.4% decrease |
| | £4.20 | £4.20 | £0.00 -4.7% increase |
| | £2.49 | £2.75 | + £0.26 -2.3% increase |
| | £2.63 | £2.75 | + £0.12 -1.5% increase |
| | £2.85 | £2.90 | + £0.05 -1.2% increase |
| | £2.49 | £2.25 | - £0.24 -1.9% decrease |
| | £2.50 | £2.25 | - £0.25 -2.6% decrease |
| Colgate Multi Protect Toothpaste (75ml) | £3.72 | £3.72 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £4.50 | £4.50 | £0.00 No change |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £4.95 | £4.95 | £0.00 No change |
| | £2.99 | £3.00 | + £0.01 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| Colgate Sensitive Instant Enamel Repair Toothpaste (75ml) | £3.26 | £3.26 | £0.00 No change |
| | £2.99 | £2.99 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.40 | £2.40 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.85 | £5.85 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £3.80 | £3.80 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| Colgate Sensitive Instant Relief Whitening Toothpaste (75ml) | £3.74 | £3.74 | £0.00 No change |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.20 | £3.20 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £7.29 | £7.29 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.40 | £2.40 | £0.00 No change |
| Oral-B Sensitivity & Gum Calm Original Toothpaste (75ml) | £3.37 | £4.39 | + £1.02 30.3% increase |
| | £2.50 | £5.00 | + £2.50 100% increase |
| | £2.50 | £2.50 | £0.00 50% increase |
| | £4.24 | £4.99 | + £0.75 35.1% increase |
| | £2.38 | £3.74 | + £1.36 39.5% increase |
| | £2.50 | £5.00 | + £2.50 50.7% increase |
| | £4.50 | £4.50 | £0.00 38.4% increase |
| | £5.00 | £5.00 | £0.00 30.3% increase |
| Oral-B Pro-Expert Sensitive & Gentle Whitening Toothpaste (75ml) | £8.30 | £8.37 | + £0.07 0.8% increase |
| | £3.50 | £3.95 | + £0.45 12.9% increase |
| | £2.25 | £2.25 | £0.00 7.6% increase |
| | £2.25 | £2.24 | - £0.01 5.2% decrease |
| | £3.50 | £3.50 | £0.00 3.8% increase |
| | £35.90 | £35.90 | £0.00 0.9% increase |
| | £2.39 | £2.39 | £0.00 0.8% increase |
| Oral-B Gum & Enamel Repair Original Toothpaste (75ml) | £3.46 | £3.08 | - £0.38 -11% decrease |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £4.50 | £2.25 | - £2.25 -23.7% decrease |
| | £3.75 | £3.75 | £0.00 -16.9% increase |
| | £2.50 | £2.50 | £0.00 -14.3% increase |
| | £5.00 | £5.00 | £0.00 -11% increase |
| Colgate Sensitive Pro-Relief Toothpaste (75ml) | £2.69 | £2.69 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £3.72 | £3.72 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| | £1.89 | £1.89 | £0.00 No change |
| Colgate Sensitive with Sensifoam Whitening Toothpaste (75ml) | £2.90 | £2.90 | £0.00 No change |
| | £4.40 | £4.40 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.50 | £2.48 | - £0.02 0% decrease |
| | £2.50 | £2.50 | £0.00 No change |
| | £1.50 | £1.50 | £0.00 No change |
| Colgate Total Advanced Sensitive Care Toothpaste (75ml) | £3.72 | £3.72 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.30 | £2.30 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
