| 28 Products | Oct 2024 | Oct 2025 | Change |
| Sensodyne Daily Care Gentle Whitening Toothpaste (75ml) | £2.86 | £3.00 | + £0.14 4.9% increase |
| | £4.30 | £5.05 | + £0.75 17.4% increase |
| | £2.49 | £2.33 | - £0.16 8.5% decrease |
| | £2.50 | £2.45 | - £0.05 5.8% decrease |
| | £2.50 | £2.33 | - £0.17 3.1% decrease |
| | £4.20 | £4.20 | £0.00 2.2% increase |
| | £2.49 | £2.75 | + £0.26 3.6% increase |
| | £2.50 | £2.75 | + £0.25 4% increase |
| | £2.65 | £2.90 | + £0.25 5.1% increase |
| | £2.50 | £2.45 | - £0.05 4.1% decrease |
| | £2.50 | £2.75 | + £0.25 4.9% increase |
| Colgate Multi Protect Toothpaste (75ml) | £3.73 | £4.74 | + £1.01 27.1% increase |
| | £3.00 | £3.00 | £0.00 No change |
| | £4.50 | £4.50 | £0.00 No change |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.89 | £13.99 | + £10.10 57.9% increase |
| | £3.00 | £3.00 | £0.00 49.5% increase |
| | £2.50 | £2.50 | £0.00 44% increase |
| | £4.95 | £4.95 | £0.00 36.2% increase |
| | £2.99 | £3.00 | + £0.01 33% increase |
| | £2.50 | £2.50 | £0.00 30.5% increase |
| | £4.00 | £4.00 | £0.00 27.1% increase |
| Colgate Sensitive Instant Enamel Repair Toothpaste (75ml) | £3.57 | £4.45 | + £0.88 24.6% increase |
| | £2.99 | £2.99 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.40 | £2.40 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.85 | £5.85 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £3.80 | £3.80 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £6.08 | £13.99 | + £7.91 24.6% increase |
| Colgate Sensitive Instant Relief Whitening Toothpaste (75ml) | £4.04 | £3.99 | - £0.05 -1.2% decrease |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.20 | £3.20 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £6.49 | £5.99 | - £0.50 -2% decrease |
| | £7.29 | £7.29 | £0.00 -1.6% increase |
| | £2.50 | £2.50 | £0.00 -1.4% increase |
| | £2.40 | £2.40 | £0.00 -1.2% increase |
| Oral-B Sensitivity & Gum Calm Original Toothpaste (75ml) | £4.23 | £4.53 | + £0.30 7.1% increase |
| | £3.75 | £5.00 | + £1.25 33.3% increase |
| | £3.75 | £2.50 | - £1.25 0% decrease |
| | £3.13 | £3.74 | + £0.61 5.9% increase |
| | £2.50 | £5.00 | + £2.50 23.8% increase |
| | £4.24 | £5.29 | + £1.05 24.2% increase |
| | £4.50 | £4.50 | £0.00 18.9% increase |
| | £6.99 | £5.19 | - £1.80 8.3% decrease |
| | £5.00 | £5.00 | £0.00 7.1% increase |
| Oral-B Pro-Expert Sensitive & Gentle Whitening Toothpaste (75ml) | £8.23 | £8.30 | + £0.07 0.9% increase |
| | £3.80 | £3.85 | + £0.05 1.3% increase |
| | £3.75 | £2.25 | - £1.50 -19.3% decrease |
| | £2.25 | £2.23 | - £0.02 -15% decrease |
| | £3.50 | £3.50 | £0.00 -11.1% increase |
| | £6.05 | £7.95 | + £1.90 2.3% increase |
| | £35.90 | £35.90 | £0.00 0.8% increase |
| | £2.39 | £2.39 | £0.00 0.9% increase |
| Oral-B Gum & Enamel Repair Original Toothpaste (75ml) | £4.38 | £3.59 | - £0.79 -18% decrease |
| | £5.00 | £2.50 | - £2.50 -50% decrease |
| | £5.00 | £2.50 | - £2.50 -50% decrease |
| | £4.50 | £2.25 | - £2.25 -49.9% decrease |
| | £3.13 | £3.75 | + £0.62 -37.6% increase |
| | £2.50 | £2.50 | £0.00 -33% increase |
| | £6.00 | £6.63 | + £0.63 -22.9% increase |
| | £4.50 | £5.00 | + £0.50 -18% increase |
| Colgate Sensitive with Sensifoam Whitening Toothpaste (75ml) | £3.78 | £5.77 | + £1.99 52.6% increase |
| | £3.45 | £4.40 | + £0.95 27.5% increase |
| | £4.00 | £4.00 | £0.00 12.6% increase |
| | £2.50 | £2.50 | £0.00 9.3% increase |
| | £9.99 | £22.99 | + £13.00 69.7% increase |
| | £2.50 | £2.48 | - £0.02 61.9% decrease |
| | £2.50 | £2.50 | £0.00 55.8% increase |
| | £1.50 | £1.50 | £0.00 52.6% increase |
| Colgate Sensitive Pro-Relief Toothpaste (75ml) | £2.69 | £2.69 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £3.72 | £3.72 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| | £1.89 | £1.89 | £0.00 No change |
| Colgate Nature IQ Enamel Repair Sensitive Toothpaste (75ml) | £5.75 | £5.75 | £0.00 No change |
| | £8.99 | £8.99 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| | £12.99 | £12.99 | £0.00 No change |
