| 28 Products | Jun 2024 | Jun 2025 | Change |
| Sensodyne Daily Care Gentle Whitening Toothpaste (75ml) | £2.81 | £2.99 | + £0.18 6.4% increase |
| | £3.40 | £4.20 | + £0.80 23.5% increase |
| | £2.84 | £2.49 | - £0.35 7.4% decrease |
| | £2.50 | £2.87 | + £0.37 9.6% increase |
| | £2.50 | £2.49 | - £0.01 7.1% decrease |
| | £4.20 | £4.20 | £0.00 5.2% increase |
| | £2.49 | £2.75 | + £0.26 6% increase |
| | £2.50 | £2.75 | + £0.25 6.5% increase |
| | £2.65 | £2.90 | + £0.25 6.6% increase |
| | £2.50 | £2.49 | - £0.01 6.3% decrease |
| | £2.50 | £2.75 | + £0.25 6.4% increase |
| Colgate Multi Protect Toothpaste (75ml) | £3.73 | £3.73 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £4.50 | £4.50 | £0.00 No change |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £4.95 | £4.95 | £0.00 No change |
| | £3.89 | £3.89 | £0.00 No change |
| | £2.99 | £2.99 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| Colgate Sensitive Instant Enamel Repair Toothpaste (75ml) | £3.57 | £3.57 | £0.00 No change |
| | £2.99 | £2.99 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.40 | £2.40 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.85 | £5.85 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £3.80 | £3.80 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £6.08 | £6.08 | £0.00 No change |
| Colgate Sensitive Instant Relief Whitening Toothpaste (75ml) | £4.15 | £3.99 | - £0.16 -3.9% decrease |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.20 | £3.20 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £7.50 | £5.99 | - £1.51 -6% decrease |
| | £7.29 | £7.29 | £0.00 -4.5% increase |
| | £2.50 | £2.50 | £0.00 -4.1% increase |
| | £2.40 | £2.40 | £0.00 -3.9% increase |
| Oral-B Sensitivity & Gum Calm Original Toothpaste (75ml) | £3.95 | £4.87 | + £0.92 23.3% increase |
| | £3.75 | £5.00 | + £1.25 33.3% increase |
| | £2.50 | £2.50 | £0.00 19.8% increase |
| | £3.13 | £3.74 | + £0.61 19.8% increase |
| | £2.50 | £5.00 | + £2.50 36.7% increase |
| | £4.50 | £4.50 | £0.00 26.5% increase |
| | £5.00 | £5.00 | £0.00 20.5% increase |
| | £5.99 | £8.99 | + £3.00 26.9% increase |
| | £4.24 | £4.24 | £0.00 23.3% increase |
| Oral-B Pro-Expert Sensitive & Gentle Whitening Toothpaste (75ml) | £8.34 | £7.54 | - £0.80 -9.6% decrease |
| | £3.80 | £2.25 | - £1.55 -40.8% decrease |
| | £4.50 | £2.25 | - £2.25 -45.8% decrease |
| | £2.25 | £2.48 | + £0.23 -33.8% increase |
| | £6.05 | £3.99 | - £2.06 -34% decrease |
| | £3.50 | £3.50 | £0.00 -28.1% increase |
| | £35.90 | £35.90 | £0.00 -10% increase |
| | £2.39 | £2.39 | £0.00 -9.6% increase |
| Oral-B Gum & Enamel Repair Original Toothpaste (75ml) | £4.30 | £3.79 | - £0.51 -11.9% decrease |
| | £5.00 | £2.50 | - £2.50 -50% decrease |
| | £2.50 | £2.50 | £0.00 -33.3% increase |
| | £3.75 | £2.25 | - £1.50 -35.5% decrease |
| | £3.13 | £3.75 | + £0.62 -23.6% increase |
| | £2.50 | £2.50 | £0.00 -20.1% increase |
| | £4.50 | £5.00 | + £0.50 -13.5% increase |
| | £8.72 | £8.00 | - £0.72 -11.9% decrease |
| Colgate Sensitive with Sensifoam Whitening Toothpaste (75ml) | £3.74 | £3.91 | + £0.17 4.5% increase |
| | £4.00 | £4.00 | £0.00 No change |
| | £3.45 | £4.40 | + £0.95 12.6% increase |
| | £2.25 | £2.50 | + £0.25 12.4% increase |
| | £2.50 | £2.48 | - £0.02 9.8% decrease |
| | £9.99 | £9.99 | £0.00 5.2% increase |
| | £2.50 | £2.50 | £0.00 4.6% increase |
| | £1.50 | £1.50 | £0.00 4.5% increase |
| Colgate Sensitive Pro-Relief Toothpaste (75ml) | £2.69 | £2.69 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £3.72 | £3.72 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| | £1.89 | £1.89 | £0.00 No change |
| Colgate Nature IQ Enamel Repair Sensitive Toothpaste (75ml) | £5.75 | £5.75 | £0.00 No change |
| | £8.99 | £8.99 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| | £12.99 | £12.99 | £0.00 No change |
