| 28 Products | Sep 2025 | Sep 2026 | Change |
| Sensodyne Daily Care Gentle Whitening Toothpaste (75ml) | £2.80 | £2.67 | - £0.13 -4.6% decrease |
| | £2.45 | £2.55 | + £0.10 4.1% increase |
| | £2.45 | £2.09 | - £0.36 -5.3% decrease |
| | £2.48 | £2.14 | - £0.34 -8.1% decrease |
| | £4.20 | £4.20 | £0.00 -5.2% increase |
| | £2.75 | £2.75 | £0.00 -4.2% increase |
| | £2.75 | £2.75 | £0.00 -3.5% increase |
| | £2.45 | £2.09 | - £0.36 -5% decrease |
| | £2.90 | £2.90 | £0.00 -4.3% increase |
| | £2.75 | £2.55 | - £0.20 -4.6% decrease |
| Colgate Multi Protect Toothpaste (75ml) | £3.88 | £3.72 | - £0.16 -4.1% decrease |
| | £4.50 | £3.00 | - £1.50 -33.3% decrease |
| | £4.50 | £4.50 | £0.00 -16.7% increase |
| | £6.00 | £6.00 | £0.00 -10% increase |
| | £3.00 | £3.00 | £0.00 -8.2% increase |
| | £2.50 | £2.50 | £0.00 -7.3% increase |
| | £4.95 | £4.95 | £0.00 -5.9% increase |
| | £3.00 | £3.00 | £0.00 -5.2% increase |
| | £2.50 | £2.50 | £0.00 -4.9% increase |
| | £4.00 | £4.00 | £0.00 -4.1% increase |
| Colgate Sensitive Instant Enamel Repair Toothpaste (75ml) | £3.44 | £3.26 | - £0.18 -5.2% decrease |
| | £2.99 | £2.99 | £0.00 No change |
| | £4.50 | £3.00 | - £1.50 -20% decrease |
| | £2.40 | £2.40 | £0.00 -15.2% increase |
| | £2.50 | £2.50 | £0.00 -12.3% increase |
| | £5.85 | £5.85 | £0.00 -8.2% increase |
| | £3.00 | £3.00 | £0.00 -7.1% increase |
| | £3.80 | £3.80 | £0.00 -6.1% increase |
| | £2.50 | £2.50 | £0.00 -5.2% increase |
| Colgate Sensitive Instant Relief Whitening Toothpaste (75ml) | £3.92 | £3.74 | - £0.18 -4.6% decrease |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.20 | £3.20 | £0.00 No change |
| | £4.50 | £3.00 | - £1.50 -10.9% decrease |
| | £2.50 | £2.50 | £0.00 -9.1% increase |
| | £3.00 | £3.00 | £0.00 -7.8% increase |
| | £7.29 | £7.29 | £0.00 -5.7% increase |
| | £2.50 | £2.50 | £0.00 -5.1% increase |
| | £2.40 | £2.40 | £0.00 -4.6% increase |
| Oral-B Sensitivity & Gum Calm Original Toothpaste (75ml) | £4.46 | £4.39 | - £0.07 -1.6% decrease |
| | £5.00 | £5.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.49 | £4.99 | - £0.50 -3.9% decrease |
| | £3.74 | £3.74 | £0.00 -2.9% increase |
| | £5.00 | £5.00 | £0.00 -2.3% increase |
| | £4.50 | £4.50 | £0.00 -1.8% increase |
| | £5.00 | £5.00 | £0.00 -1.6% increase |
| Oral-B Pro-Expert Sensitive & Gentle Whitening Toothpaste (75ml) | £8.22 | £7.96 | - £0.26 -3.2% decrease |
| | £3.51 | £2.50 | - £1.01 -28.8% decrease |
| | £2.25 | £2.25 | £0.00 -17.4% increase |
| | £2.24 | £2.24 | £0.00 -12.7% increase |
| | £3.00 | £2.50 | - £0.50 -13.8% decrease |
| | £35.90 | £35.90 | £0.00 -3.2% increase |
| | £2.39 | £2.39 | £0.00 -3.2% increase |
| Oral-B Gum & Enamel Repair Original Toothpaste (75ml) | £3.08 | £3.08 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.25 | £2.25 | £0.00 No change |
| | £3.75 | £3.75 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| Colgate Sensitive Pro-Relief Toothpaste (75ml) | £2.69 | £2.69 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £3.72 | £3.72 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.00 | £2.00 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| | £1.89 | £1.89 | £0.00 No change |
| Colgate Sensitive Sensifoam Whitening Toothpaste (75ml) | £2.74 | £2.75 | + £0.01 0.4% increase |
| | £3.45 | £2.50 | - £0.95 -27.5% decrease |
| | £4.00 | £4.00 | £0.00 -12.9% increase |
| | £2.50 | £2.50 | £0.00 -9.6% increase |
| | £2.48 | £2.48 | £0.00 -7.7% increase |
| | £1.50 | £2.50 | + £1.00 0.4% increase |
| | £2.50 | £2.50 | £0.00 0.4% increase |
| Colgate Total Advanced Sensitive Care Toothpaste (75ml) | £3.72 | £3.72 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £2.30 | £2.30 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
| | £5.00 | £5.00 | £0.00 No change |
