| 100 Products | Jan 2025 | Jan 2026 | Change |
| Aquafresh Kids Big Teeth Soft Bristles Toothbrush 6-8 Years () | £1.94 | £2.01 | + £0.07 3.6% increase |
| | £2.00 | £2.00 | £0.00 No change |
| | £2.20 | £2.20 | £0.00 No change |
| | £2.15 | £2.15 | £0.00 No change |
| | £2.30 | £2.30 | £0.00 No change |
| | £3.07 | £3.07 | £0.00 No change |
| | £2.16 | £2.16 | £0.00 No change |
| | £1.49 | £1.49 | £0.00 No change |
| | £0.79 | £1.49 | + £0.70 4.5% increase |
| | £1.49 | £1.49 | £0.00 4.1% increase |
| | £1.75 | £1.75 | £0.00 3.6% increase |
| Oral-B Pro-Expert Pulsar 35 Medium Manual Toothbrush with Battery Power () | £6.48 | £5.85 | - £0.63 -9.7% decrease |
| | £6.25 | £6.06 | - £0.19 -3% decrease |
| | £8.10 | £5.40 | - £2.70 -20.2% decrease |
| | £6.00 | £4.00 | - £2.00 -24% decrease |
| | £8.00 | £4.73 | - £3.27 -28.8% decrease |
| | £8.00 | £9.50 | + £1.50 -18.3% increase |
| | £7.00 | £8.00 | + £1.00 -13.1% increase |
| | £4.00 | £4.00 | £0.00 -11.8% increase |
| | £8.00 | £8.00 | £0.00 -10.3% increase |
| | £2.99 | £2.99 | £0.00 -9.7% increase |
| Oral-B 123 Indicator Plus Toothbrush Medium Compact Head () | £1.78 | £1.82 | + £0.04 2.2% increase |
| | £2.50 | £2.50 | £0.00 No change |
| | £1.50 | £2.00 | + £0.50 12.5% increase |
| | £3.57 | £3.57 | £0.00 6.7% increase |
| | £1.25 | £1.14 | - £0.11 4.1% decrease |
| | £1.20 | £1.20 | £0.00 4% increase |
| | £1.20 | £1.20 | £0.00 3.7% increase |
| | £2.50 | £2.50 | £0.00 3.1% increase |
| | £1.29 | £1.29 | £0.00 2.7% increase |
| | £1.00 | £1.00 | £0.00 2.2% increase |
| Colgate Extra Clean Medium Toothbrush () | £1.62 | £1.60 | - £0.02 -1.2% decrease |
| | £1.50 | £1.38 | - £0.12 -8% decrease |
| | £1.50 | £1.50 | £0.00 -4% increase |
| | £1.49 | £1.49 | £0.00 -2.7% increase |
| | £1.50 | £1.40 | - £0.10 -4% decrease |
| | £2.70 | £2.70 | £0.00 -2.9% increase |
| | £1.50 | £1.50 | £0.00 -2.4% increase |
| | £1.29 | £1.29 | £0.00 -1.8% increase |
| | £1.50 | £1.50 | £0.00 -1.2% increase |
| Colgate Max White Medium Toothbrush () | £2.09 | £2.56 | + £0.47 22.5% increase |
| | £1.83 | £1.50 | - £0.33 -18% decrease |
| | £1.50 | £3.00 | + £1.50 34.7% increase |
| | £2.33 | £3.10 | + £0.77 33.9% increase |
| | £3.15 | £3.15 | £0.00 22.3% increase |
| | £2.10 | £3.00 | + £0.90 26.1% increase |
| | £2.10 | £3.00 | + £0.90 28.6% increase |
| | £2.15 | £2.15 | £0.00 24.4% increase |
| | £1.59 | £1.59 | £0.00 22.5% increase |
| Colgate Bamboo Charcoal Soft Toothbrush () | £3.76 | £3.80 | + £0.04 1.1% increase |
| | £4.10 | £4.10 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £4.00 | £4.10 | + £0.10 0.5% increase |
| | £4.00 | £4.10 | + £0.10 1% increase |
| | £4.00 | £4.00 | £0.00 0.8% increase |
| | £4.00 | £4.10 | + £0.10 1% increase |
| | £2.99 | £2.99 | £0.00 1.1% increase |
| Colgate 360 Deep Clean Black Medium Toothbrush () | £4.28 | £5.33 | + £1.05 24.5% increase |
| | £3.75 | £5.00 | + £1.25 33.3% increase |
| | £4.75 | £4.75 | £0.00 14.8% increase |
| | £5.00 | £2.50 | - £2.50 -9.3% decrease |
| | £4.50 | £4.50 | £0.00 -6.9% increase |
| | £5.00 | £5.00 | £0.00 -5.4% increase |
| | £3.99 | £12.58 | + £8.59 27.1% increase |
| | £2.95 | £2.95 | £0.00 24.5% increase |
| Oral-B Complete 5 Way Clean Medium Toothbrush () | £1.71 | £2.05 | + £0.34 19.9% increase |
| | £2.50 | £2.00 | - £0.50 -20% decrease |
| | £1.50 | £3.00 | + £1.50 25% increase |
| | £1.50 | £1.48 | - £0.02 18% decrease |
| | £2.00 | £2.00 | £0.00 12.8% increase |
| | £1.50 | £2.85 | + £1.35 26.1% increase |
| | £1.50 | £1.50 | £0.00 22.3% increase |
| | £1.49 | £1.49 | £0.00 19.9% increase |
| Oral-B Pro-Expert Pulsar 35 Medium Toothbrush () | £8.33 | £9.05 | + £0.72 8.6% increase |
| | £9.75 | £6.50 | - £3.25 -33.3% decrease |
| | £4.72 | £15.00 | + £10.28 48.5% increase |
| | £9.00 | £7.48 | - £1.52 23.5% decrease |
| | £10.83 | £8.66 | - £2.17 9.7% decrease |
| | £7.99 | £7.99 | £0.00 7.9% increase |
| | £6.99 | £6.99 | £0.00 6.8% increase |
| | £9.00 | £10.75 | + £1.75 8.6% increase |
| Colgate Link Whitening Toothbrush () | £15.01 | £13.58 | - £1.43 -9.5% decrease |
| | £9.27 | £9.27 | £0.00 No change |
| | £20.00 | £20.00 | £0.00 No change |
| | £20.00 | £10.00 | - £10.00 -20.3% decrease |
| | £10.00 | £10.00 | £0.00 -16.9% increase |
| | £17.00 | £17.00 | £0.00 -13.1% increase |
| | £8.79 | £8.79 | £0.00 -11.8% increase |
| | £20.00 | £20.00 | £0.00 -9.5% increase |
