| 100 Products | Aug 2024 | Aug 2025 | Change |
| Colgate Triple Action Toothpaste (100ml) | £1.10 | £1.10 | £0.00 No change |
| | £0.98 | £0.98 | £0.00 No change |
| | £0.99 | £0.99 | £0.00 No change |
| | £0.98 | £0.98 | £0.00 No change |
| | £0.83 | £0.83 | £0.00 No change |
| | £1.20 | £1.20 | £0.00 No change |
| | £1.25 | £1.25 | £0.00 No change |
| | £0.98 | £0.98 | £0.00 No change |
| | £1.20 | £1.20 | £0.00 No change |
| | £0.98 | £0.98 | £0.00 No change |
| | £1.25 | £1.25 | £0.00 No change |
| | £1.25 | £1.25 | £0.00 No change |
| | £1.25 | £1.25 | £0.00 No change |
| Aquafresh Little Teeth Kids Toothpaste 3-5 Years (75ml) | £2.54 | £2.60 | + £0.06 2.4% increase |
| | £1.50 | £2.20 | + £0.70 46.7% increase |
| | £1.50 | £1.53 | + £0.03 24.7% increase |
| | £1.85 | £2.20 | + £0.35 22.2% increase |
| | £2.50 | £2.50 | £0.00 14.7% increase |
| | £2.20 | £2.20 | £0.00 11.5% increase |
| | £1.93 | £1.53 | - £0.40 6.3% decrease |
| | £2.30 | £2.30 | £0.00 5.1% increase |
| | £8.99 | £8.99 | £0.00 2.8% increase |
| | £2.20 | £2.20 | £0.00 2.9% increase |
| | £1.69 | £1.69 | £0.00 2.2% increase |
| | £1.25 | £1.25 | £0.00 2.4% increase |
| Colgate Max White One Whitening Toothpaste (75ml) | £3.31 | £3.19 | - £0.12 -3.6% decrease |
| | £4.50 | £3.00 | - £1.50 -33.3% decrease |
| | £3.00 | £5.19 | + £2.19 9.3% increase |
| | £4.50 | £3.00 | - £1.50 -6.8% decrease |
| | £6.39 | £6.29 | - £0.10 -5% decrease |
| | £1.89 | £1.89 | £0.00 -4.7% increase |
| | £3.00 | £3.00 | £0.00 -3.9% increase |
| | £2.00 | £2.00 | £0.00 -3.6% increase |
| | £2.29 | £2.29 | £0.00 -3.5% increase |
| | £3.00 | £2.75 | - £0.25 -3.8% decrease |
| | £2.49 | £2.49 | £0.00 -3.6% increase |
| Sensodyne Daily Care Gentle Whitening Toothpaste (75ml) | £2.77 | £2.94 | + £0.17 6.1% increase |
| | £2.49 | £2.45 | - £0.04 -1.6% decrease |
| | £3.40 | £4.20 | + £0.80 12.9% increase |
| | £2.50 | £2.48 | - £0.02 8.6% decrease |
| | £2.50 | £2.45 | - £0.05 6.6% decrease |
| | £4.20 | £4.20 | £0.00 4.6% increase |
| | £2.49 | £2.75 | + £0.26 5.5% increase |
| | £2.50 | £2.75 | + £0.25 5.9% increase |
| | £2.65 | £2.90 | + £0.25 6.3% increase |
| | £2.50 | £2.45 | - £0.05 5.7% decrease |
| | £2.50 | £2.75 | + £0.25 6.1% increase |
| Sensodyne Pronamel Gentle Whitening Toothpaste (75ml) | £4.36 | £4.38 | + £0.02 0.5% increase |
| | £3.43 | £4.87 | + £1.44 42% increase |
| | £4.50 | £5.00 | + £0.50 24.4% increase |
| | £3.88 | £5.00 | + £1.12 25.9% increase |
| | £3.98 | £5.25 | + £1.27 27.3% increase |
| | £6.29 | £2.50 | - £3.79 2.3% decrease |
| | £5.00 | £5.00 | £0.00 2% increase |
| | £4.99 | £4.19 | - £0.80 -0.9% decrease |
| | £4.50 | £5.00 | + £0.50 0.7% increase |
| | £4.00 | £4.00 | £0.00 0.4% increase |
| | £2.99 | £2.99 | £0.00 0.5% increase |
| Colgate Multi Protect Toothpaste (75ml) | £3.73 | £3.73 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £4.50 | £4.50 | £0.00 No change |
| | £6.00 | £6.00 | £0.00 No change |
| | £3.00 | £3.00 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £4.95 | £4.95 | £0.00 No change |
| | £3.89 | £3.89 | £0.00 No change |
| | £2.99 | £2.99 | £0.00 No change |
| | £2.50 | £2.50 | £0.00 No change |
| | £4.00 | £4.00 | £0.00 No change |
| Corsodyl Complete Protection Gum Care Toothpaste for Healthy Gums Extra Fresh (75ml) | £4.09 | £4.01 | - £0.08 -2% decrease |
| | £5.00 | £5.00 | £0.00 No change |
| | £2.95 | £5.33 | + £2.38 29.9% increase |
| | £4.00 | £3.48 | - £0.52 15.6% decrease |
| | £3.00 | £5.00 | + £2.00 25.7% increase |
| | £5.00 | £3.48 | - £1.52 11.8% decrease |
| | £4.38 | £3.50 | - £0.88 5.9% decrease |
| | £4.75 | £3.50 | - £1.25 0.7% decrease |
| | £5.35 | £5.35 | £0.00 0.7% increase |
| | £4.50 | £3.47 | - £1.03 -2.3% decrease |
| | £2.00 | £2.00 | £0.00 -2% increase |
| Oral-B Pro-Expert Professional Protection Clean Mint Toothpaste (75ml) | £7.17 | £7.37 | + £0.20 2.8% increase |
| | £4.00 | £4.00 | £0.00 No change |
| | £2.25 | £3.50 | + £1.25 19.8% increase |
| | £4.25 | £4.25 | £0.00 12% increase |
| | £2.10 | £2.10 | £0.00 9.8% increase |
| | £5.99 | £6.83 | + £0.84 11.3% increase |
| | £2.30 | £2.30 | £0.00 10.1% increase |
| | £42.97 | £42.97 | £0.00 3.3% increase |
| | £1.99 | £1.99 | £0.00 3.2% increase |
| | £2.30 | £2.30 | £0.00 3% increase |
| | £3.50 | £3.50 | £0.00 2.8% increase |
| Colgate Advanced White Whitening Toothpaste (125ml) | £3.70 | £4.55 | + £0.85 23% increase |
| | £2.50 | £3.00 | + £0.50 20% increase |
| | £3.68 | £2.98 | - £0.70 -3.2% decrease |
| | £4.50 | £6.00 | + £1.50 12.1% increase |
| | £3.75 | £3.00 | - £0.75 3.9% decrease |
| | £3.75 | £6.30 | + £2.55 17% increase |
| | £5.00 | £4.50 | - £0.50 11.4% decrease |
| | £3.49 | £5.69 | + £2.20 18.1% increase |
| | £5.88 | £9.59 | + £3.71 26% increase |
| | £2.49 | £2.49 | £0.00 24.4% increase |
| | £1.99 | £1.99 | £0.00 23% increase |
| Aquafresh Milk Teeth Baby Toothpaste 0-2 Years Fluoride for Kids (50ml) | £1.45 | £1.65 | + £0.20 13.8% increase |
| | £1.50 | £1.58 | + £0.08 5.3% increase |
| | £1.70 | £1.70 | £0.00 2.5% increase |
| | £1.20 | £1.70 | + £0.50 12.9% increase |
| | £1.50 | £1.70 | + £0.20 12.8% increase |
| | £1.70 | £1.58 | - £0.12 8.6% decrease |
| | £1.80 | £1.80 | £0.00 7% increase |
| | £0.99 | £0.99 | £0.00 6.8% increase |
| | £1.12 | £2.45 | + £1.33 17.4% increase |
| | £1.70 | £1.70 | £0.00 15% increase |
| | £1.25 | £1.25 | £0.00 13.8% increase |
