Top 10 Retinol Serums

Discover the UK's favourite retinol serums, see how shoppers rate them, and learn where you can buy them across 15 supermarkets.
1

What people say

444 reviews from 3 shops
“This is amazing makes my skin soooooooo soft - it's Fantastic cream - definitely buy again!!!”
“This is my first time using a retinol since high school with the prescription stuff that scared me to ever want to use it again”

Where to buy

£8.80
£11.69
£14.00
2

What people say

3,038 reviews from 7 shops
“Very little required to give a huge improvement around my eyes and my upper lip (as an ex smoker thats where I have most wrinkles) it's the first product that's really helped that area”
“This product is seriously effective Applying serums every night is one of the most important part in my beauty routine”

Where to buy

£14.39
£14.45
£15.98
+4
STORES
3

What people say

363 reviews from 7 shops
“Love putting this on my face every night as it leaves my skin feeling smooth and silky”
“This is especially worth using if you want to reduce the visibility of uneven skin tones and large pores”

Where to buy

£8.99
£16.50
£21.99
+4
STORES
4
5

Where to buy

£12.09
£28.00
6
7
8

What people say

525 reviews from 3 shops
“I love the the smoothness of my skin and the disappearence of my pores and wrinkles after about one month's of use! I have already purchased another serum and I am excited to see results after two months of continued use! I've tried all kinds of different serums on my neck and NONE have removed the deep wrinkles like this RoC on did! Truly”
“I love it”

Where to buy

£13.99
£23.70
£36.99
9

What people say

313 reviews from 3 shops
“Very smooth retinol I am excited to see how this product will help me with the first signs of ageing”
“I love this product but sadly it is rather too expensive to use all the time as I am on a fixed income”

Where to buy

£9.99
£33.60
£47.99
10
11

What people say

116 reviews from 3 shops
“This is such a lovely formula! I have dry sensitive skin and finding a formula that doesn't irritate my skin is a must for me”
“I love the way the cream allows my face to feel upon application”

Where to buy

£45.89
£59.25
£63.29
12
13

Where to buy

£4.00
14

What people say

14 reviews from 1 shop
“Love this serum for the price”

Where to buy

£16.00
15

What people say

206 reviews from 3 shops
“I love it but it does feel a little chemical made”
“I love this product! As part of my nighttime routine”

Where to buy

£23.96
£29.95
£30.00
16
17

Where to buy

£7.49
£12.00
£12.00
+1
STORE
18

What people say

104 reviews from 4 shops
“Love this product was reluctant to try at first due to this being retinol but no problems followed the instructions started using gradually and then build up once skin accustomes and loved the result highly recommended to try a fantastic brand”
“This is a strong retinol which is great for reducing lines”

Where to buy

£9.49
£18.04
£32.25
+1
STORE
19

What people say

9 reviews from 1 shop
“This is very gentle daily retinol serum helps improve the look of visible imperfections”
“Very good value for money”

Where to buy

£9.00
20

What people say

413 reviews from 5 shops
“I love this product it makes my skin feel lovely and smooth I have added this to my night time routine and would love to try other products from this brand 5*”
“This is a nice retinol serum I have sensitive skin and have no issues with this unlike other harsher retinols”

Where to buy

£7.95
£16.74
£17.23
+2
STORES
Serums
Face Serums
Night Serums
Moisturisers
Skincare Items