"This is amazing as it's ammonia free and doesn't have the unpleasant overpowering bleach smell like many other highlighting kits/products" 
 "This is the easiest bleach kit I have used and so affective ! Definitely use again" 
 "Very little discomfort for skin in comparison to others I've tried" 
 "This product is great! I used it on my ends to give myself the ombre effect and it's worked perfectly"