"I think this detergent performs nearly as well as leading color bands and at half the price and rising costs"

"This is a third of the price of the branded products but for me it works just as well (I worked out that 3 bottles of this would be 180 washes"

"Love this detergent really good on everyday stains"

"This is too LARGE to fit in my cupboard! Please stop producing only HUGE amounts of your products"