"I think I must associate the mint flavour with clean teeth so I was left feeling like my teeth hadn't been cleaned properly"

"This is a great household toothpaste if you have people who don't like the taste of traditional mint toothpaste"

"I found this toothpaste flavour mild - which is great for my family of five"

"This is the toothpaste for you! I won't be making the swap from my regular choice"