“I love this shampoo as it has given me lovely blonde-ash blonde undertones that I have been wanting for so long! So much so that 4 weeks after having my hair coloured”
“Love this purple shampoo!! My hair looks like I've just been to the salon and the colour looks fresh!! My new favourite purple shampoo!!”
“This is a great purple shampoo that tones your hair and leaves it with a silvery and non yellow finish! It also doesn't dry your hair out which is great for regular use”
“This product is a must have for all blondes! After a year of having to colour my hair due to the hairdressers being closed my hair had some brassy tones”
“I love John Frieda Violet crush for blondes toning mask because it gets all the brassyness out of my hair color and leaves it a bright beautiful blonde that's still hydrated and smells amazing”
“I love this product! It has completely taken all my brassy color out of my hair and made it a cooler blonde”
“This is amazing I have only just started using this product & I can say I have had the best results ever I would recommend to anyone who has blonde hair as it is great value for money”
“I love the colour and smell of this shampoo! I got a good lather and used with the matching conditioner”
